Step into the world of Coles’ Little Shop campaign to amplify its digital presence and success. Our proposal introduced a unique Augmented Reality (AR) dancing game that added an extra layer of excitement to the campaign. With 30 original characters to unlock by scanning collectibles, the experience became truly immersive.

The results spoke volumes:

• Ranked among the top ten free games on both App Store and Play Store.
• An impressive average session length of 5 minutes and 30 seconds.
• A phenomenal influx of over 7,000 new players daily within the first two weeks.
• More than 200,000 play sessions.
• A network of over 100,000 unique users.
• A staggering 750,000+ collectibles scanned, making the campaign truly engaging.
• Over 25,000 videos shared, reflecting the enthusiasm it generated.